Glenn Kitson is a Bolton born director and original founder of the celebrated lads magazine & creative agency The Rig Out.

Recognised as a London based tastemaker working with and directing for some of the biggest and best names in music, lifestyle, fashion and performance sports, The Rig Out was originally born from an interest in connecting good people with great brands.

Today he is hailed for his honest voice and innovative thinking, working with established artists, subcultures and influencers to create films that capture the minds of youth and generates an audience on a global scale.

Kitson’s client list spans Nike, Levi’s, Reebok, Size?, Rapha, Tate Modern, Converse and more. Recent work includes the London takeover film of ultra cool Atlanta Trap label Awful Records and an online film for sport brand Hummel made to view directly on Soccerbible’s 5 millions Instagram followers.